Last Updated: 19/02/2026
Welcome to:
My Patient Advice Ltd (“we”, “our”, “us”). CN-16795754
128 City Road, London,
United Kingdom,
EC1V 2NX
My Patient Advice operates an online service that helps connect patients with qualified medical consultants and trusted third parties who can offer expert medical advice, services, or products.
We take your privacy seriously and are committed to protecting your personal information in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
For the purposes of UK GDPR, My Patient Advice is the data controller in relation to personal data collected via this website.
We are not required to appoint a Data Protection Officer under UK GDPR.
We only collect the minimum information needed to provide our service on the initial submission. This includes:
We do not collect nor will our users be asked to provide medical records, clinical notes, or special category health data directly through our website. When submitting your data, you will be reminded to not include any health related data. If you choose to include such information in your communications, this may constitute special category data, which we will not use and will delete it unless we are legally required to retain it.
If special category data (including health information) is provided to us following your consultation with a health professional, we will only process such data where you have provided explicit consent for a specific purpose.
Where explicit consent is required:
If explicit consent is withdrawn, we will cease processing your special category data for the relevant purpose, unless we are required to retain it by law.We may also collect technical data such as IP address, browser type, usage data for security and analytics purposes.
We collect your personal data when you:
The personal data listed above is recorded after you have confirmed your consent, except for limited technical data collected automatically for security and functionality purposes
Our website uses cookies and similar technologies for functionality and analytics. Where required by law, we will obtain your consent before placing non-essential cookies. For more information, please see our Cookie Policy.
We may use your contact details to send you information about medical services, advice, products, and related healthcare opportunities.
We will only send electronic marketing communications (such as email or SMS) where you have provided your prior consent, except where we are lawfully permitted to do so under applicable legislation.
You have the right to object to direct marketing at any time. You can withdraw your consent by using the unsubscribe link in our emails or by contacting us directly. Withdrawal of consent will not affect the lawfulness of processing carried out before withdrawal.
To improve the relevance of our communications, we may use limited personal information you have provided to tailor marketing content (for example, general preferences or demographic information).
We will not use special category health data for marketing purposes unless you have provided explicit consent to such use. Where explicit consent is required:
Where explicit consent is withdrawn, we will cease processing special category data for marketing purposes.
We use your personal data to:
We only share your information where it is relevant to your request and aligned with the purpose you originally provided it for.
We do not use your data for direct marketing unless you have expressly consented.
Medical consultants and third-party providers act as independent data controllers once they receive your data. Once your data is shared, those organisations become responsible for providing their own privacy information and for how they use your personal data. This change will be protected via a DSA.
We do not transfer personal data outside the United Kingdom.
We do not sell your personal data or allow it to be used for unrelated marketing.
Under UK GDPR, we rely on Consent to process your personal data with third-party providers. Consent is recorded by an explicit ‘opt in’ check box when you submit your details. By ticking this box, you agree that we may use and share your data to connect you with relevant medical experts or providers.
You may withdraw your consent at any time. Where consent is withdrawn, we will cease processing data that relies on consent. Some data may be retained where required by law or legitimate interests, such as record keeping.
We retain personal data only for as long as it is necessary to fulfil the purpose for which it was collected. Where your details are used for ongoing communications that you have agreed to receive, we will continue to retain and use your data for that intended purpose, unless you request deletion or we are required to delete it by law.
We periodically review the data we hold to ensure it remains relevant and necessary. Where it is no longer required for its intended purpose, it will be securely deleted or anonymised.
You can withdraw your consent at any time by contacting us at:
You have the right to:
We do not carry out automated decision-making or profiling.
To exercise any of these rights, please contact us at:
If you are dissatisfied with our response, you may seek a judicial remedy or complain to the ICO
We use appropriate technical and organisational measures to safeguard your data against unauthorised access, loss, misuse, or disclosure.
Whilst we do everything we can to protect your information, please note that no online transmission is completely secure.
Our services are not intended for individuals under the age of 18, and we do not knowingly collect personal data from children.
If we become aware that personal data from a child has been collected, we will delete it promptly.
We may update this Privacy Policy from time to time to reflect changes in law or how we operate.
The most up-to-date version will always be available on our website, with the effective date clearly shown.
If you have any questions about this Privacy Policy or how we handle your data, please contact us:
If you have any questions or concerns about this Privacy Policy or how we handle your data, please contact: Email: info@mypatientadvice.co.uk.
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